Search Marketing for Better Visibility on Google and AI (Virtual Class)

Search has changed. Today, your customers and donors aren't only "Googling" - they're asking AI for recommendations. The question is: Will your organization show up when they ask?

In this three-hour class, you'll learn low-cost, practical strategies to increase your visibility across traditional search engines and AI-powered results. Whether you're a small business or nonprofit, you'll gain the knowledge and skills needed to improve reach, awareness, and credibility in today's evolving search landscape.

You'll learn:
How to improve your rankings on Google and other search engines
How AI tools decide what businesses and nonprofits to recommend
Steps you can take now to show up in AI-generated results
How to identify your best keywords and track your competition
How to strengthen your online authority so both Google and AI trust your content

This isn't just about search anymore. It's about being visible wherever people are looking - including AI. Don't miss these simple, practical tactics to grow your audience and increase awareness in 2026 and beyond.

Participants will also get a free toolkit – a collection of templates, forms, worksheets, software and other helpful resources to help make good use of the information shared in class.

Category: Community